The problem
- Local food shops take orders by phone and in person, which is slow at peak times.
- There's no simple way for customers to browse the day's stock or pre-order.
- Repeat customers aren't captured or brought back.
Food retail & local shops
FishOS
An online ordering prototype for a local fishmonger or food retailer.
All case studies
Prototype / concept buildFishOS is a prototype we built to demonstrate the approach. It is not a paid client project, and no real client names, data, testimonials or results are shown.
Our approach
We built FishOS as a prototype ordering system — a fast, mobile-first storefront with a product menu and WhatsApp checkout.
The focus was removing friction: browse today's products, choose preparation options, and order in a few taps.
What the prototype does
- Product menu with daily availability
- Preparation options per item
- WhatsApp checkout — no complex payment setup
- Mobile-first and fast-loading
What a real rollout adds
- Order notifications to staff in real time
- Stock and availability updates
- Repeat-customer offers and reminders
- Local SEO so nearby customers actually find it
Want a system like FishOS?
Start with a free, no-obligation audit and we'll map the right build for your business.